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Market-based competition opens the new energy vehicle market in 2020. Who loses and who wins?

Source: China Automotive News Network | 2020-02-04 08:24:25
In 2020, the competition of new energy vehicles will be more intense, and truly entering the "market competition" can the survival of the fittest enable the new energy vehicle market to achieve truly healthy development.

China Automotive News.com. In the first month of 2020, an epidemic situation sweeping across the country was touching. As of the time of writing, there were 19,723 confirmed cases of the epidemic in the country, and the daily growth rate of confirmed cases was really worrying. This number will increase when the state officially returns to work throughout the country.

At present, there are still many exciting 众彩网 appearing: the emergence of the most beautiful "retrograde" and fighting on the front line of the epidemic; the rapid completion of Vulcan Mountain and Raytheon Mountain Hospital, showing the speed of China, it also showed the same China's determination to fight the epidemic; and the loving donations from the world also made this month reveal more warmth of human nature.

We always want to hear more good 众彩网, but we also need to face reality: the impact of the epidemic on the economy must not be underestimated.

Recently, an article "Xibei Jia Guolong: the epidemic caused more than 20,000 employees to go to work, and the loan payment can only support March." Let us return to the epidemic review of the economy, there are statistics, the catering industry in 2020 The 7-day Chinese New Year holiday lost at least 500 billion yuan. Xibei and Haidilao, which are the leaders in the catering industry, have suffered huge losses. Under the uncertain return time, the amount is even more inestimable.

As the annual New Year's film of the Chinese New Year also enters the cold winter, New Year's films such as "Emergency Rescue", "Jiang Ziya" and "Chinatown Detective 3" have all been withdrawn, causing heavy losses to theaters and investment companies this holiday season. Tourism is even worse. Every year, the Golden Week of the Chinese New Year and the Chinese New Year is a time when consumers travel in large numbers. Due to the impact of the epidemic, all tour groups nationwide are shut down, and the tourism industry is almost wiped out.

In addition, transportation, retail, and financial industries have also been affected, and the Chinese automobile market, which has already entered the cold winter, has not been spared.

In the just past 2019, according to data released by the China Automobile Industry Association, the cumulative sales of the passenger car market was 21,078,800 units, a year-on-year decrease of 9.3%. The new energy market, which has always been advancing rapidly, has shown the first decline. The production and sales of new energy vehicles have reached 1.242 million and 1.206 million, respectively, a year-on-year decrease of 2.3% and 4.0%. Compared with 2018, it is down 4% year-on-year.

Since the first decline in sales in July 2019, new energy vehicle sales have fallen for six consecutive months. Investigating the reasons, the head of the relevant ministry of the Ministry of Industry and Information Technology said that since last year, due to the combination of multiple factors such as greater macroeconomic pressures, reduced sales of national five-emission models, and subsidy subsidies, China's new energy vehicle production and sales declined for the first time.

What must be faced up to is that the new energy vehicles and related industrial chains in 2020 will also suffer to a certain extent. But there are opportunities in it. In the post-SARS era, some comments summed it up like this: "Reducing travel has stimulated three major consumptions: cars, bicycles, and online shopping." Crisis and opportunity are like two sides of a coin, and when it is in danger, there may be greater opportunities.

At the China Electric Vehicles Hundreds of People Forum (2020) this year, Miao Wei, Minister of Industry and Information Technology, revealed that before July 1, 2020, subsidies for new energy vehicles will be relatively stable and will not decline significantly. This has given the present A buffering time and space in the market also gives car companies the opportunity to make the right response.

In addition to the new energy subsidy policy, the well-known double-point policy is also leading the development of new energy vehicles. In 2020, the double-point policy will also be further promoted, and reforms on the supply side will be incentivized by traditional auto manufacturers to increase the launch of new energy vehicles. In addition, the new energy vehicle unlimited line and unlimited purchase policy is also good 众彩网.

Although the disappearance of subsidies will inhibit the short-term sales of new energy vehicles, they can continue to increase with the traditional auto manufacturers and new forces of car construction, coupled with new policies such as double points, unlimited lines, and unlimited purchases. In 2020, new energy The development of automobiles will still be expected.

In 2020, the competition of new energy vehicles will be more intense, and truly entering the "market competition" can the survival of the fittest enable the new energy vehicle market to achieve truly healthy development.

The biggest enemy of the domestic new energy market is undoubtedly Tesla's domestically produced offline, "foreign monks will read the scriptures", this sentence has been recognized by most people from the traditional fuel car era to the present. Tesla has a long-term accumulation in the new energy market, and it is currently the world's highest-selling brand. It is also a relatively recognized pure electric vehicle brand for consumers. After the domestic production in 2020, Tesla continues to lower the price. Let traditional car companies and new forces in the car industry continue to "seek change."

For the new energy industry, in 2020, the new energy vehicle market is in danger of being organic. Tesla's entry into China, joint ventures and luxury brands have launched a large number of new cars, and new forces' products have gradually scaled up. Everything shows that this is a product that is king. era. 5G, autonomous driving, and new battery technologies will make 2020 even more exciting.

In the development of the new energy market, no one can stay out of the business. The new energy vehicle market in the first half of 2020 was doomed from the moment the epidemic broke out. And "E Chehui" also firmly believes that under the consensus, the difficulties will eventually be overcome.

Finally, in the traditional Chinese festival of Lichun, "E Chehui" blesses Wuhan and Hubei, and blesses all walks of life across the country to usher in a real spring!

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